| Drive time and distance matrices are files that show the journey time and/or distance from one set of locations (origins) to a second set of locations (destinations). The travel times are calculated using a routing network with speeds allocated to each road. Find out more about speed allocation including using real speeds from GPS signals>>> |
If the origins and destinations are the same set of points, the matrix is
symmetrical Common examples include every postcode sector to every other postcode sector. These can be used for a strategic overview of proximity between customers and existing facilities or to create territories.
Some symmetrical data sets are
available "off the shelf" and they also have the advantage that they do not need to be changed as your customer base or branch network changes. |
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| These files provide a list of locations with the journey time and distance to every other location on the list. Typically this includes postcode sector to postcode sector or key town to key town. Bespoke options also available. |
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If the start or origin points are different to the end or destination points the matrix is asymmetrical. This produces a very powerful data set and is used by many organisations to calculate delivery charges, for gravity modeling and to allocate customers to stores for marketing or customers to dealerships as part of the franchise management process.
MapMechanics can produce asymmetric data sets for you, but if you wish to keep an up to date matrix of perhaps each customer to each store (two lists which may be constantly evolving), it is likely to be easier to invest in the software and run the matrices in-house (see software section on this page). |