GeoConcept Sales and Marketing Case Studies

Frequency scheduler speeds planning of field sales visits for FDS

Meter-reading company reports ‘huge savings’ with TruckStops and GeoConcept

Jan 2006...Meter readers working for Lowri Beck Services, Britain’s longest-established independent specialist in this field, are reaching their destinations more quickly and spending far less time planning their movements, following the introduction of a routing and scheduling system from MapMechanics. The system is now planning the routing of over 10,000 visits a day, and has delivered “huge business savings”. Full Story>>>.

Seven Eye adds configurability to vehicle tracking system

Following the introduction of the GeoConcept Internet Server geographic information system as the core mapping technology behind the Seven Eye vehicle and asset tracking system, the company is progressively adding a range of new features to add value for users. Already, with the help of some development work by GeoConcept supplier MapMechanics, a London Congestion Charge alerting system has been introduced. The company is also adding the ability to identify tolled roads, and is developing a system to show the location of low bridges. Full story>>>

Interflora refines its routes with GeoConcept

Interflora British Unit has undertaken a major analysis exercise to gain a clearer picture than ever before of the resources that are involved within the organisation’s delivery network. With the aid of a new pricing matrix based on travel time and distance, which has been developed with the help of the GeoConcept geographic information system from MapMechanics, Interflora can now pinpoint what a delivery actually involves. Full story>>>.

Leading doordrop company overhauls territory definitions

Circular Distributors, the UK’s leading doordrop marketing company, has completed what is described as “a major overhaul” of its territory definition process. The company can now create delivery areas by unit postcode for the first time, gaining new power to update and refine distribution routes in-house. Full story>>>

Enhanced drive-times stand up to scrutiny of Wal-Mart board

By introducing an advanced drive-time calculation system from MapMechanics, using real-life road speeds to determine catchment areas, retailer ASDA (part of the Wal-Mart group) is improving and speeding up the process of evaluating the market potential for proposed new stores. Strategic Development Manager Neal Stevenson says, “it is undoubtedly the biggest single development in routing systems t hat I’ve experienced in my career.” Full story>>>

Find-a-football-pitch website majors on interactive mapping

The site has been developed for the Football Foundation, Britain’s biggest sports charity, by PWC and PMP, a leading consultancy in the sports world, and presents the results of the most comprehensive survey of English football pitches ever conducted. Already the site lists over 22,000 grounds with around 45,000 football pitches, and the Foundation is currently encouraging schools to check the accuracy of their details, or submit unlisted facilities for future inclusion. Full story>>>

Parcelforce turns to GeoConcept for Network Planning

Replanning the entire depot and route structure for the biggest parcel delivery network in the UK in 3 months might seem a daunting task, but when Parcelforce Worldwide (the well-known parcel delivery arm of Consignia) needed to radically restructure their distribution networks, they turned to GeoConcept. The business had demonstrated a need to reduce costs and improve their delivery service, in the face of difficult market conditions. Full story>>>

Demographic data proves invaluable guide to best target markets round the country

Demographic data from Kingswood MapMechanics has proved a decisive factor in the rapid growth of specialist TV and consumer goods retailer Buy As You View. Having more than doubled its customer base in five years, the company now aims to increase it by over 50 per cent more in its current five-year plan – taking it to four times its size in the late 1990s. For the full story. Full story>>>

‘Map your position without postcodes’ feature enhances Web sites

Where exactly are your premises? Does your online “how to find us” map really show the correct location, even when the grid reference derived from the postcode may be misleading, or there is no postcode in the first place? Two companies with a strong interest in Internet mapping, Kingswood MapMechanics and World.Net, have come up with a practical solution that allows businesses to pinpoint their location interactively online without using postcodes at all. Full Story>>>

Internet mapping systems lies at heart of mobile phone-based location service

A powerful Internet mapping system supplied by Kingswood MapMechanics lies at the heart of Track@Phone, one of the fastest-growing new mobile phone-based people and asset location and tracking systems. Track@Phone allows subscribing businesses and individuals to find the location of anyone with a mobile phone who has agreed to participate, using data derived from the relevant mobile phone network operator to plot its position. Full story>>>

Johnson Apparel cuts delivery cost in customer migration programme

“Substantial savings” in workwear rental collection and delivery costs are reported by Johnson Service Group following the first stages of a programme to streamline and reorganise the transport network of its subsidiary company Johnson Apparelmaster. Johnson has been working closely on the project with logistics and digital mapping specialist MapMechanics, which has supplied the TruckStops routing and scheduling system to provide core functionality. Full story>>>